The second AW14 release from Roux. focuses on the qualities of bold contrasts, drawing its inspiration from the artistic technique of Chiaroscuro, literally meaning ‘light and dark’ and how the strength of darkness often defines light. To fully appreciate the relationship, the project, shot by renowned street photograper Mr Whisper, relies entirely on the natural shadows and highlights produced by the city, with no additional lighting introduced. The continuous focus on prominent angles and obliques the environment casts is distinctive across the shoot. Consisting of a tonal black-on-black varsity jacket and shirt, tonally contrasting sweatshirts and joggers in a lighter grey marl, and three black-on-black t-shirts limited to 48 prints, the collection marks an increase in product categories since the launch in August.
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