Category Archives: New Balance

New Balance Made in USA M996CPS


When it comes to New Balance, everyone loves a bit of “Made in…”, wether it’s our very own Flimby, allowing us to be proud of our nations flailing manufacturing industry, or the exotic Made in USA range such as this. This colourway of the 996 form the much loved 990 Series (one of NB’s best series) gives the shoe a tonal Mint Green suede and mesh upper that conjures up thoughts of Easter. Maybe that’s just me getting seasonal. Detailing is provided with 3M reflective material and matching hits of grey, while the N logo and midsole pop in white.

For some reason, I feel like this one might go a bit under the radar, mainly because New Balance seems to be living under the radar at the moment, but that just makes the brand even more cool, especially in todays era of super-hype. This premium New Balance Made in USA M996CSP is available now


New Balance MR996EW White/White


When you think of a streetwear staple, there’s a strong likelihood that the New Balance 996 comes to mind. Now, one of the NB’s most dependable and most crisp silo’s is available in an all new white on white look to go with a new Revlite sole unit. The most noticeable part of the make-over is the premium leather used throughout, in place of the pigskin and mesh mix on previous models. Other details, like the ENCAP cushioning system and perforated overlays remain in place, but the REVlite base is a welcome addition and upgrade. Pre-orders for available now from selected NB stockists.


New Balance 996 Mid “Polka Dot”

new-balance-996-mid-polka-dotWhere has the New Balance 996 Mid been as of late? Perhaps its absence can be attributed to the onset of summer, as the slightly more boot-cut height makes a little bit less sense in the warmer months of the year. And yet here they are, with the two new pairs pushing the shoes to new graphic heights thanks to the polka dotted application. It’s worth mentioning that they’re not of the Made in USA persuasion this time around, but what you lose in US manufacturing you sort of make up in the patterned look. new-balance-996-mid-polka-dot-04-570x379 new-balance-996-mid-polka-dot-02-570x380

New Balance 998 “Baby Blue”


The subject of recent collaborations with both CNCPTS and Sneaker Freaker, the New Balance 998 is starting 2014 with a general release. The spring look is achieved in a baby blue suede base with white and grey leather detailing. Available now





Visit to New Balance’s Factory in Flimby, UK


This morning I was lucky enough to get to visit New Balances Flimby Factory. The factory which employs over 210 people and produces over 28,000 pairs of shoes a week, with 90% of all footwear sold going to European markets… The recent construction of a new 21,500 square foot warehouse enables production to be increased. The UK factory is a real success story, continuing to grow as demand increases. However, there are some things that stay the same New Balance Europe works hard to keep its workers, and many of those workers have been with NB since 1982 when the first NB manufacturing facility in the UK opened its doors.

It’s was fascinating walking through the whole process of the making of a sneaker (991 to be exact) from the raw materials right to the packing & dispatch with the amazingly knowledgeable Jim my ‘tour guide’. The thing that blew me away the most was the amount of skilled hands-on work that is involved within the process of building an average of 27 components to a completed sneaker. From the bloke who cuts the roll of leather to a manageable size to the woman who manually sews the heel unit to the slightly menacing glue man, hand brushing glue on to the upper and sole unit to keep the quality at the highest standard. Check out the photographs below, excuse the images as I lost my DSLR en route!

































Tomorrowland x New Balance MRL996RT

Tomorrowland x New Balance | The Style Raconteur


As part of New Balance‘s 25th Anniversary pack, the Boston-based company has teamed up with Japanese retailer Tomorrowland to produce this menacing take on the MRL996 silhouette. The MRL996RT features a predominantly black leather upper consisting of smooth and perforated panels. The black coloring extends to the patent leather strip running from the midfoot to heel and the RevLite midsole and ENCAP heel clip. Inside is a contrasting lining done in taupe-colored leather for a premium finish. The Tomorrowland x New Balance MRL996RT are available now

Stone Island x New Balance 577



Just a quick one here…I’m in Florence for the Pitti tradeshow and was invited to the opening of Stone Island’s new Florence store. So the usual turning up at these openings and the the street is full of the industries movers & shakers and the store is always too full to get in. Any how on this occasion something was telling me to squeeze into the store (might of been the SI goodie bag!) Once in the store I spied these bad boys. Even though my day job is to buy this particular brand for a number of stores also I read endless blogs I knew nothing of this collaboration between New Balance & Stone Island. Two colourways, this and a white/grey version. Soon as I find and info on the materials etc I will let you know. The facts are €239 and they are not going to be available in the UK oh and I have a size 9 in the orange !!

New Balance 574 Backpack Collection

New Balance welcomes three new additions to its New Balance 574 “Backpack” Collection. Available now with deep maroon, navy, and yellow uppers, the three colorways preserve the black outsole, white laces and chocolate-brown details shared across all models while still complementing the contrast between these elements through their matching lace eyelets. Sitting atop a thick white outsole with New Balance’s legendary ENCAP technology for added stability and support, these shoes should prove to be as comfortable as they are stylish.



New Balance 620 Sneakers


The 620 dates back to 1980 with a marketing plan directed at the then new Nike Air Tailwind with the tagline “Lighter Than Air”. The sneaker was more than just talk, it weighed in at 224 grams and was hailed as most advanced runner on the market. Today the sneaker is no longer state-of-the-art but you can still run the streets in these trim runners, which will soon release in three colourways.

J Crew x New Balance 998


For the brand’s latest “In Good Company” release, classic American clothing label J.Crew has linked up with New Balance to release two special editions of the 998. Following their previous work together on the likes of the 1400, theis new take on the 998 features premium uppers of suede and mesh and are crafted in the U.S at New Balance’s Maine factory. Retailing for $140 USD.