‘TCG’ the artist formally known as Thorocraft

TCG-3-858x572

Maybe you heard of Thorocraft at some point during your past #menswear 1.0 travels. They were purveyors of perfectly fine footwear, but, for the most part, their designs were always a bit too swagless for out taste. But none of that wack shit matters anymore because Thorocraft just pulled off the ill rebrand, flipping the script and reemerging as TCG (aka Thoroughly Crafted Goods), a brand with an aesthetic much more in line with today’s customer. The first installment of their new philosophy is seen with the brand’s “Olympia” pack of two athletic-leaning sneakerboots that are more sneaker than they are boot. Im looking forward to see what they have in store over the next couple of seasons.

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